I was planning on releasing an episode from another amazing guest but given recent events, I think it’s an important time to stop and reflect about a new era that we have well and truly entered. This is an episode about tolerance and finding common ground to overcome some of the biggest problems the world is facing. These thoughts have been weighing heavy on my mind for a few years now, but over the past few months I’ve been putting it altogether. Challenging my beliefs and assumptions. Although many of us are genuinely concerned with the direction the world is heading in, I believe that we can all do more. We can all do better. I was honestly a bit nervous about releasing this episode, because I don’t want to sound like I’m coming to the defence, or attacking any certain type of person. I am not discrediting real experiences or feelings from people either. I also don’t want to come across as preachy. My aim is to open up dialogue and challenge you to think further about your role, whatever your opinion is, and how you can do better. The purpose of this podcast is not only about doing good and hearing about different ways to do good. But it’s also about challenging misconceptions and challenging beliefs, ideas and assumptions. It’s open having open discussion and critique in a supportive community that cares about a sustainable future for every being. The fact that I even feel the need to preface this episode with that little disclaimer means that I am anxious about the response that it’s going to get, even though the whole point is to open dialogue. How ironic is that! Despite my anxiety, I’d love to hear your thoughts and ideas, so long as they’re constructive.
Siddarth Das is the Director of Digital Engagement at WWF International and the Executive Director of WWF’s Earth Hour. Earth Hour is a very interesting campaign in the way that it’s run. Actually, WWF and their online communication in general is quite outstanding. The panda brand is recognized almost everywhere. So, it was interesting when Sid mentioned some common misconceptions about what WWF actually does, but also, how they’re using digital media tools for education and to support their social impact work. There’s a lot to talk about in this interview so I hope you enjoy!
Favourite quote from episode:
“It is everyone’s collective problem and it’s everyone’s collective solutions that are going to fix it as well. It’s not a single government or just a few people in the policy or business world that are going to fix this. Climate change is the most universal problem that we have and it’s the most universal issue that we have. And the solution for that is going to come from all of us” – Sid [14:20]
People/ items mentioned in this episode:
[Download the MP3 here]
QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Let me know in the comments!